Independent software studio · Istanbul

Software thatearns its place.

We build focused digital products and custom web, mobile and desktop systems. Clear thinking, careful craft, measurable outcomes.

Web platformsAppsProduct systems
fluetone / product-studio
Live product

MakePNG BG

A browser product that makes image cleanup feel simple.

↗
Custom

Web

Platforms & commerce

Next

Tools

Extensions & apps

01 — BUILD / SHIP / IMPROVE
STRATEGY PRODUCT DESIGN ENGINEERING GROWTH SYSTEMS
Products in the wild

Useful from the first click.

Small, focused software sold once or by subscription—built, supported and improved by Fluetone.

Custom software

A senior product team, shaped around the problem.

From the first system map to production and iteration, we design and ship software that your team can actually operate.

01 / WEB

Web platforms

Fast, searchable and operationally sound products—from customer portals to complex internal systems.

↗
02 / APP

Mobile & desktop

Purpose-built applications with a clear distribution, update and monetization strategy.

↗
03 / SYSTEM

Integrations & automation

Payments, data flows, AI-assisted operations and the quiet infrastructure that keeps work moving.

↗
How we work

Less theatre. More useful software.

01

Frame

We turn the request into a testable product problem, scope and success measure.

02

Shape

Flows, interface and technical decisions become a working direction before heavy build work.

03

Ship

Production-grade code, analytics, documentation and a release plan arrive together.

04

Improve

We watch real use, remove friction and grow the product without losing clarity.

Have a real problem to solve?

Let’s make the next version of your business easier to use.

Share the context, not a perfect brief. We will reply with the useful questions and a sensible next step.

Start a conversation ↗